Twitter … when circumspection is the investment equivalent of tuberculosis – New quote I love

Tuesday, 3 December, 2013

I love this quote and is adding it to my long list of of Quotes I Love,

Correctly accounted, the company [Twitter] makes not a dime. But who cares when circumspection is the investment equivalent of tuberculosis.” – John Gilbert, Chief Investment Officer, GR–NEAM (General Re-New England Asset Management) (confirmed via Google web cache)

Note: I read this on Seeking Alpha and found a cache version of a GR-NEAM publication that you can read via Google web cache.


Oreo Super Bowl Power Outage Twitter Ad campaign – Chat & Analysis

Tuesday, 5 February, 2013

Oreo Superbowl Twitter Ad

“This is an opportunity. The entire world is watching and there is nothing on. So  quickly, everyone pull together a design, a caption, the folks from Oreo were in the room, and we got something out in just a few minutes [kempton’s note: 360i was ready in only 5 mins after the power outage but waited for 5 more mins to confirm that people were safe before they tweeted]. – Sarah Hofstetter, president of 360i (WSJ Video interview, Feb 4th, 2013)

I LOVE smart Ad campaign . I especially love one of them during the Sunday surprised/not-so-surprised Super Bowl Power #fail. Great job @Oreo with its Super Bowl Power Outage Twitter Ad campaign! As I was telling a prospective client recently, the best ads are often the ones, once you paid to initially get it made, you pay very little or nothing to get it spread because people are sharing it as content!

It was my pleasure the Monday morning after Superbowl to host an event to have an insightful chat with Kim Beasley and Trev Warth to specifically talk about the very successful Oreo’s “Power Out? No problem.” tweet campaign. Here is a video of our chat. See my reference notes below for more detailed research.

Oreo Super Bowl Power Outage Twitter Ad campaign – Chat & Analysis

References:

Official blog post post account by 360i: “How Oreo Won the Social Media Bowl with a Single Piece of Content

– WSJ Video interview, Feb 4th, 2013: ” How Oreo Stole the Super Bowl Spotlight – A quick response from Oreo’s social media turned a timely tweet about the power outage into the brand’s most successful social media message yet. Sarah Hofstetter, president of 360i, joins digits.

– Oreo’s “Power Out? No problem.” tweet

– 360i Company site

– 360i leadership

– Cool tweet by Adam Kerj, Chief Creative Officer of 360i


Goodbye Aaron Swartz (1986 – 2013)

Sunday, 13 January, 2013

Aaron Swartz (1986-2013)

Hi Aaron,

I wish I had the opportunity to know you before you left us. In the words of George Bernard Shaw,

The reasonable man adapts himself to the world; the unreasonable man persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man.

You were one of the brightest & most unreasonable men we had. With your sad & tragic passing, it is up to us to carry on your work and do our part.

May the tears

in our collective eyes

help energize us

to clear our collective minds

to see injustice better &

to try to make progress in this world

for the limited time we have.

Goodbye, Aaron.

In the words of Aaron in “F2C2012: Aaron Swartz keynote – “How we stopped SOPA”“.

Note: This also my first post to tumblr and the reason I created my tumblr account.

For more, see articles & posts from Cory Doctorow, Larry Lessig, Guardian, TorStar, CBC, and “ongoing posts about Aaron, his memorial service, his death, and the malicious prosecution brought by the DoJ against him“.

2013 Jan 17 update re: Twitter #PDFTribute to Aaron:

– Washington Post video interview with Eva Vivalt, the woman behind the campaign, tells us why she launched it, “Aaron Swartz honored with #PDFTribute

– TechCrunch, “PDF Tribute to Aaron Swartz Attracts Roughly 1,500 Links To Copyright-Protected Research

– Fast Company, “Researchers, Academics Remember Aaron Swartz with #PDFTribute

– PC Magazine, “Twitter Campaign ‘#pdftribute’ Roars to Life In Tribute to Aaron Swartz


TED & TEDx talk videos – My baker’s dozen of favourite videos

Saturday, 24 November, 2012

Inspired by all the TEDxHongKong chatters I had last night with some attendees, I’ve finally done my version of top nth TED videos that inspired me. So here is my baker’s dozen (12+1) of TED and TEDx talk videos that I love and enjoy over the years. Some are popular and some are not.

May be we share a few common ones and we can chat about them in the comments. And if you see a few new ones that you haven’t watched, thats cool too and we can chat in the comments. And may be most important of all, please do share some of your fav! I love to check them out and hear why you love them!

In no particular order, the following are my baker’s dozen (12+1) tweets of my favourite TED & TEDx videos (with links added):

#1 tweet) In no specific order: #TED Malcolm Gladwell, UT alum & best selling author’s Choice, happiness & spaghetti sauce is great

#2 tweet) #TED Malcolm Gladwell‘s “The strange tale of the Norden bombsight” talk is better but unloved because of the harsh message

#3 tweet) A great #TEDxCaltech talk on Richard Feynman by Leonard Susskind. If u never heard of Nobel Prize winning funny man physicist Feynman, try this, you may start to love him.

#4 tweet) #TED Susan Cain is so cool & insightful. Here “The power of introverts” is a must watch for fellow introverts (me INTJ) Read the rest of this entry »


Technology alone doesn’t solve problems. Social media does not create revolutions. Its a tool. – New Quote I Love

Saturday, 6 August, 2011

Adding an insightful entry to my list of Quotes I Love and Quotes I Love (videos).

Technology alone doesn’t solve problems. Social media does not create revolutions. Its a tool. Nothing more or less. Real revolutions are born out of righteous anger and courage and vision. […] The issue is not how accurate a bomb is. The issue is what to do the bombs you have. And more importantly, whether to use bombs at all. Technological problems are not the hardest part of the future. They are the easiest part. The hard part are the human problems that accompany the rise of technology.” – Malcolm Gladwel‬l at University of Toronto: Malcolm Gladwell, Convocation 2011 Honorary Degree speech video (starts at about time code 6:38)

CNN Jun 17th, 2011 report “Malcolm Gladwell: When technology fails

Note: As I see more and more power in G+ Hangout as a tool for reporting and researching news, I try to remind myself of ‪Malcolm Gladwel‬l’s cautionary tale of the Norden bombsight. ‪Gladwel‬l reminded us of Facebook’s and Twitter’s magical roles in the revolutions in the middle-east may be over-exaggerated by the creators of these tools.


Brett Wilson interview – Leaving Dragons’ Den, TV offers, Uno, Risky Business, Canoe Financial, Twitter, Facebook, and Maya Wilson

Thursday, 12 May, 2011

Brett Wilson interview 2011

Few days ago I had the great pleasure of chatting with Brett Wilson, Calgary entrepreneur, investor, former Dragon, and philanthropist. We chatted about a wide range of topics and I have posted the five video clips on YouTube with transcripts.

Brett Wilson interview – 01/05 – Leaving CBC Dragons’ Den, TV offers, Uno bike, and Ben Gulak (with transcript)

02/05 – New TV show “Risky Business” (Info and chat about Brett’s new show “Risky Business”, coming this fall) (with transcript)

03/05 – Canoe Financial (Brett has a substantial investment in Canoe. We talked about his involvement) (with transcript)

04/05 – Social Media (Twitter, Facebook) (How Brett does his Twitter and Facebook magic?) (with transcript)

05/05 – Maya Wilson (Brett talks about the recent passing of Maya Wilson, his beloved chocolate brown flat-coated retriever) (with transcript)

***

June 28th update: Here is a lovely video of Maja Wilson.


Democratic right Twitter-blocked by @MPJamesMoore

Thursday, 24 March, 2011

You would think no Canadians should be blocked from following minister’s *public* policy announcements and *public* discussions/debates with Canadian journalists/citizens, right? Well, you would be wrong. I had to jump through hoops (very time consuming, if possible at all) in order to follow what is going on.

When the current Canadian government is charged of contempt of Parliament and will likely fail a confidence motion because of said contempt, I thought it is time for me to take my own democratic right more seriously. Democracy is not free, so I took some time to write and send in the following complain. I know my chance of seeing any positive changes is really small but sometimes one has to do what is right.

Here is an excerpt for the record.

Democratic right twitter-blocked by @MPJamesMoore

To: Prime Minister Mr. Stephen Harper (Member of Parliament for Calgary SW)
cc: Heritage Minister Mr. James Moore
Opposition Party Leaders
Mr. Pablo Rodriguez, Liberal Heritage critic
Mr. Charlie Angus, NDP Heritage critic

March 24, 2011

Dear Mr. Harper,

I am writing you as a Canadian living in your Calgary SW riding. I hope you can promptly help me to restore my democratic right to be an informed citizen so that I can vote in an knowledgable manner.

Recently, ministers have been announcing important policy decisions on the social media platform Twitter and using Twitter for active debates and discussions with Canadian citizens and journalists. With a possible election coming soon, Minister James Moore‘s (note: new Twitter account, the letters “MP” have been expunged and _org added) discriminatory act of blocking me from following his Tweets (see background info below and attached files) has become impossible to ignore. Let me emphasize, Moore’s discriminatory act of blocking me on Twitter has become increasingly detrimental to my ability to exercise my democratic right and duty to be informed & engaged in public discussions/debates, and to stay informed on Canadian government policies when I vote in an election. Read the rest of this entry »


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