Richard Feynman: Take the world from another point of view

Thursday, 17 December, 2009

Richard Feynman is one of my “Great Minds of Our Time“. The following is Feynman: Take the world from another point of view.

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IBM’s Zany Viral Video Chief – Overcoming Corporate Fear of Social Media

Monday, 21 September, 2009

From Adage (see video),

NEW YORK ( — It’s certainly not unusual that a stand up comedian like Tim Washer would be producing absurdist viral videos. What is surprising is that the IBM communications executive is doing so for his straight-laced corporate employer. He appeared at a Business Development Institute seminar on corporate social media practices last week. There, he championed the cause of creative absurdity in corporate marketing. And he warned the audience that fear and rigid thinking were the greatest obstacles to their companies’ social media success.

See other videos here. See IBM’s “The Raised Floor” blog.

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