Case study behind the Old Spice Man & Responses campaign

Beautifully created Wieden + Kennedy Portland’s case study behind the Old Spice Man & Responses campaign. (~4 minutes video) The Old Spice campaign has definitely topped Ogilvy Toronto’s Dove “Evolution”campaign which I thought would be a tough one to beat. Enjoy the ~4 minutes video.

[HT Alison Bracegirdle]

Comments are closed.

%d bloggers like this: