This is really cool for the watch kit and for the way funding was raised. For the record.
“When Scott Wilson posted his idea for an iPod Nano transformed into a wristwatch on crowd-funding website Kickstarter, he hoped to raise $15,000 to bring his invention to life. Two weeks later, he had $600,000 and new record: Wilson’s project shattered 20-month-old Kickstarter’s previous fundraising tally.” [via CNN Money] [note: at press time, the project now actually has $669,398 pledged!]
I think for some projects and product ideas, Kickstarter can be a great way to raise money and start a business. Check out Scott Wilson’s Kickstarter’s project page for “TikTok+LunaTik Multi-Touch Watch Kits” (with video).
Note: In this case, Scott has a strong credential for working with some big companies. The really cool prototype in the demo video helps a great deal in telling the story. Plus the products are just cool!